Absolutely not. Your results alone are not enough to build your reputation on.
Not if you want to have an impact.
For that, you MUST also be visible and credible.
Want to step up, speak up, be heard, noticed, and make your mark? Then you’ve got to realise that your efforts alone won’t get you the recognition and opportunities you want and deserve.
It’s time to craft a powerfully authentic strategy for your reputation as a mission-driven leader and confidently own it.
Yes. 200%. Here’s a peak of what a strategic personal brand can bring you:
Global Brand Leader, Digital
“Janine is an amazing coach, her ability to pull together a wide range of ideas and distil concepts down to their essence is incredible. I was impressed with her quick and strategic mindset, and professional nature. She is a world-class personal brand strategist!”
Sure, being great at what you do is crucial. But getting noticed and having impact also means:
If you are reading this, you will have some old stories playing on a loop in your mind that are keeping you small and overwhelmed. It’s time to stop overthinking and start taking the action needed to get into the driver’s seat of your brand and start shaping the future you want.
A proven strategy to help you craft your authentic personal brand.
In a nutshell, here’s how we’ll go about it:
First: We’ll center you – by uncovering what makes you unique – your values, strengths, life story, and vision for your future.
Next: Discover your brand power – by exploring your brand DNA, then use these insights to shape your brand strategy and create a playbook to guide you in every moment of your professional life.
Finally: Activate your visibility – using tailor-made strategies, we’ll leverage your strengths to build visibility with the right people so you can create the opportunities you need for impact.
My mission?
Unlock your branding potential so you can be a confident, credible and visibile leader capable of meaningful impact.
It boils down to striking a balance between being true to yourself and fitting into the corporate culture. You want to be the go-to leader for the value you provide while knowing how to collaborate with the team. Your reputation for nailing this balance will precede you.
“Personal branding is not about you. It’s about putting your stamp on the value you deliver to others”. – William Arruda
So, is your current brand creating the opportunities you want in your career?
Your personal brand is your business’s secret weapon. It’s the face, the voice, the trust-builder that connects you with your audience. If you are not confident being visible and building credibility and trust by being out there, you can have the best product or service, but no one will know about it.
“If people like you, they will listen to you, but if they trust you, they will do business with you.” – Zig Ziglar.
So, how active is your brand’s presence and credibility in your market?
It takes 7 seconds to make a first impression (Harvard Business School), and 20 further positive experiences with your brand to change that first impression (American Institute of Style).
If you achieve a ‘global superstar’ level of visibility, you can command 13x more pay than experts without visibility (Hinge Marketing).
70% of employers say a personal brand is more important than a resume or CV (WiserNotfy).
47% of employers are less likely to interview candidates they can’t find online. (Career Builder)
98% of employers conduct background research about candidates online (The Manifest)
92% of people trust recommendations from people, even if they don’t know them, over brands (Nielsen).
82% of people are more likely to trust a company when its senior executives are active on social media (Entrepreneur)
90% of employees agree that when a company’s leadership is active on social media, brand image is enhanced (Reaction Power).
Real people. Real transformations. Real impact.
Director, Digital & Technology
Janine has mastered the art of helping you identify yourself as a brand and knowing what it stands for and what to do with it for success.
Founder, Coach & Consultant
Working with Janine was one of the most powerful experiences of my life! Anyone looking to take a new direction and thrive and refresh their outlook and brand is bound to achieve that by working with Janine.
Change Strategist, Telco
Before working with Janine I had difficulties finding the right language to pitch ‘me’ on a page! After completing the program, I am confident in expressing what drives me and the value I add.
Art Director, Art & Culture
Janine has enabled me to clarify my own personal brand, to promote myself with authenticity and authority. I am now a much more confident leader and individual who aligns my actions to my values.
Multi-Property Vice President, Hospitality
Janine has a skillset that I rarely see. She navigated me through the grey to be clear and confident in my direction and assisted me in building my brand and trusting in my instinct.
Global Brand Leader, Digital
Janine is an amazing coach, her ability to pull together a wide range of ideas and distil concepts down to their essence is incredible. I was impressed with her quick and strategic mindset, and professional nature. She is a world class brand strategist!
Do you ever find yourself falling asleep at your desk?
Or craving a caffeine or sugar-hit “pick me up”? Well, it’s highly likely that you’re addicted to sugar.
